Purposeful leadership
for a connected world.
Companies with an authentic purpose outperform the market by 42%, according to recent research. They deliver better financial performance, more employee engagement and greater competitive advantage.

Powered by Purpose

Powered by Purpose by Sarah Rozenthuler is a blueprint for leaders which reveals the leadership capacities and mindset required to develop an authentic purpose, deliver stronger financial performance, better employee engagement and achieve a sustainable competitive advantage.

Powered by Purpose has a foreword by Paul Polman (former CEO Unilever and Co-founder IMAGINE) and an Epilogue by Dr Victoria Hurth. Reading this book will help you make the difference you want to see in the world.  


Introduction to the webinar

Leading in the New Now: Power Your Team with Purpose, 24 Sept 2020

In collaboration with Pearson, the Financial Times, and Dr Victoria Hurth, this session introduced the book Powered by Purpose. It unpacked the four core capacities, systemic intelligence and mindset needed to bring purpose to life for you, your team and organisation. 

To view the webinar, click on the 'Watch Here' box on our Home page.  

Making dialogue authentic

To articulate a compelling purpose for a team or organisation, authentic dialogue is key. Sarah Rozenthuler describes how leaders can have a meaningful conversation about their 'why', drawing on insights from her new book Powered by Purpose.  

30 September 2020

In under one minute

Sarah gives a 47 second introduction to the book, Powered by Purpose.

To view the entire 5 minute video then click on the box below

October 2023

“The world needs organisations to do good whilst making profit. Powered by Purpose is a practical guide for leading an organisation that fulfils both of these needs”
Bill Winters, CEO, Standard Chartered Bank
Sarah Rozenthuler holding copy of Powered by Purpose book

A FREE insights paper

'Doing Great Work - what Every Leader Needs to Know about Purpose' by Sarah Rozenthuler outlines seven top tips to activate purpose-led leadership. These include:

1. Energise your people. Engage and excite the people you lead to do great work. Inspire them with a bigger story. Make their day-to-day work feel meaningful. 

2. Focus on a better future. By knowing your past, build a bridge to a better tomorrow. Identify the positive change you want your organisation to make in the world. 

 3. Deepen your capacity. Develop your ability to lead with all your resources – head, heart and gut – in alignment. Be more human by finding creativity in uncertainty.  

To find out about all seven tips, download the paper now and get a fresh perspective on how you lead from what you read.


“Powered by Purpose demystifies the black box of being purpose driven. Sarah combines research, theory and experience into practical and actionable insights for those creating purpose-led teams and organisations.”
Morag Watson, Vice President, BP